Archives: 2012   February

Producing A Smart Infomercial

and their sales grossing more than a million dollars in just weeks of their being launched.elaborately descriptive!” says Marsha Kent, who can be rightly called DRTV’s dynamic ambassador.

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Posted in Fulfillment Services, Infomercial on Feb 29th, 2012, 3:35 pm by      

3 Tips for Choosing the Right Fulfillment Option

For any merchant that sells online, order fulfillment is a crucial part of its business. It’s an important final step in creating a positive, consistent experience for your customers.

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Posted in Fulfillment Services, Infomercial on Feb 24th, 2012, 3:39 pm by      

80-Year-Old Markets Her Invention on the Net

Southampton resident Betty Birnbaum recently finished filming a YouTube infomercial with East Hampton videographer Frank Vespe for her multipurpose household tool.

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Posted in Fulfillment Services, Infomercial on Feb 24th, 2012, 3:36 pm by      

Brand Marketers Cling to Direct-Response Habits Online

According to eMarketer, US online ad spending on branding-based objectives accounted for $12.4 billion in 2011, or 39% of total online ad spending. Branding-based online ad spending will continue to rise over the next few

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Posted in Fulfillment Services, Infomercial on Feb 22nd, 2012, 6:14 pm by      

Social Graph Drives Brand Lift

Ad campaigns that target consumers on the basis of their social media activities and interest-based connections—or Brand Graph—perform better than ads without such targeting capabilities

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Posted in Fulfillment Services, Infomercial on Feb 9th, 2012, 2:24 am by